Thursday, July 23, 2009
Ubisense 60 day software evaluation
For more information please see http://eval.ubisense.net
Smarter dairy farming

SMARTERFARMING and Ubisense revolutionise Livestock Management
Horsens, Denmark, Cambridge, UK, Jul 23rd 2009 - SMARTERFARMING and Ubisense, the world Leader in Precise Real-Time Location Systems, announce the results of their first three “CowDetect” installations in working Dairy Farms in
Aage Hindhede, a tenth generation dairy farmer based in
The Danish science office AgroTech has already made some calculations to understand the value and possible benefits of knowing the real-time position of each animal. AgroTech - Institute for Agri Technology and Food Innovation - is a Danish Government Authorised Technology Service Institute working with knowledge transfer in the field of biology based natural science and technology. For cows in lactation the potential value of this knowledge is said to be EUR 315 – 355 per animal if the information is converted into action by the farm manager. In addition there are many soft benefits derived by using the system such as better animal welfare and health. One example is a well-known eating behaviour known as ketoses. Normally 3.6 days before the disease can be seen, the cow’s eating time decreases significantly. This change in behavior can automatically be detected by the real-time location system and the dairy manager can be alerted.
“Knowing the precise real-time location of animals will revolutionise the industry”, says Professor Don Broom,
Farmer John Torrence, of UK Farmers Cooperative, said “Having seen the system first hand, it is clear that there are immediate benefits and a payback in less than 12 months”.
About SMARTERFARMING AS
Measuring emotions at a museum

Swiss Academy of Art and Design together with Ubisense integrate precise real-time location and biometric sensors to research art museum experience
In a unique setting at the Kunstmuseum St. Gallen in
Dortmund, St. Gallen, July 22 2009 - eMotion is a multi-faceted research and media art platform combining the disciplines of art sociology and art psychology, art administration and art pedagogy, curatorial practice and museum research, media art and performance.
“The museum experience is analysed from a psycho-geographical perspective, encompassing the emotional, cognitive and physical effects upon viewer reception, and how those factors influence the implicit decision making processes of visitors”, explains Dr. Martin Troendle, the eMotion project initiator and manager.” Methodologically, the project sets in motion a trans-disciplinary platform integrating both scientific and artistic modes of ‘knowing’ and strategies of dissemination, directly within the museum”.
Upon registration at the art museum entrance, visitors receive a special glove which contains biometric sensors and a Ubisense active location tag. The visitors respond to a series of questions regarding their familiarity with and expectations of the exhibition as well as biometrically relevant data such as whether they smoke cigarettes or have just drunk a cup of coffee. The art exhibition is equipped with 20 Ubisense sensors which record the positions of the visitors as they move among the exhibits to an accuracy of 15cm and at a sampling frequency up to 4 times per second. In parallel, the heart rate and electrical conductivity of the visitor’s skin is measured and transmitted to a central server which records and analyses the results. At the end of the exhibition, the visitor can view the results on a table top plasma screen. Statistical data on the most viewed objects and the aggregate motion patterns of visitors is presented audio-visually in a number of innovative ways.
“We are delighted with the performance of the Ubisense tracking system”, declares Roland Waespe, director of the Kunstmuseum St. Gallen. “Our museum building presents a number of architectural challenges for radio based systems and we have been impressed with the reliability and precision of the system in this environment.”
eMotion is a research project at the Institute for Research in Art and Design,
More information can be found at http://www.mapping-museum-experience.com/en.
